In the present environment of market competition, advertisements through
display board are gaining importance. These display items
of various size and shapes can be designed and produced using latest computer assisted systems. These are attractive, legible, cost effective and fast RAW MATERIALS
Advertisement displaying sheet, chemicals and consumablesThe computer has grown to become essential in the operations of business, government, the military, engineering and research. It
has also demonstrated itself, especially
in recent years, to
be very powerful tool in design
and manufacturing. Now it
is
very easy to design and develop ideas for various types
of advertisement. This has a very good demand especially in urban and in metros
Process of Manufacture:Advertisement displays are designed and produced using specialised software with the aid of computers and accessories. Sufficient copies can be
taken ad this can be
transposed to the display sheets. The process affords a great deal
of flexibility and is a versatile means of mass communication.
1 Name of the Product : COMPUTERIZED ADVERTISEMENT DESIGN
2 Project Cost :
a Capital Expenditure
Workshed in sq.ft on rent Rs.
Equipment : Rs.
|
24,000.00
|
300,000.00
|
|
Hardwares , Plotter , Printer ,UPS Application softwares
|
|
Total Capital Expenditure b Rs. Working Capital Rs.
TOTAL
PROJECT
COST
: Rs.
|
324,000.00
|
252,000.00
|
|
576,000.00
|
3 Estimated Annual Production
Capacity:
(Rs. in 000)
Sr.No.
|
Particulars
|
Capacity in No./Q.
|
Rate
|
Total Value
|
1
|
COMPUTERIZED ADVERTISEMENT
DESIGN
|
694.36
|
||
TOTAL
|
0.00
|
0.00
|
694.36
|
|
4 Raw Material : Rs.504,000.00
5 Labels and Packing
Material : Rs.20,000.00
6 Wages (Skilled & Unskilled) :
7 Salaries : Rs.24,000.00
8 Administrative Expenses : Rs. 10,000.00
9 Overheads : Rs. 20,000.00
11 Depreciation : Rs. 31,200.00
12 Insurance : Rs. 3,240.00
13 Interest (As per the PLR)
a. C.E.Loan : Rs. 42,120.00
b. W.C.Loan : Rs.32,760.00
Total Interest : Rs.74,880.00
Total Interest :
14 Working Capital Requirement :
Fixed Cost : Rs. 81,360.00
Variable Cost : Rs. 612,760.00
Fixed Cost :
Variable Cost :
Requirement of WC
per
Cycle : Rs.115,687.00
15 Cost Analysis
Sr.No.
|
Particulars
|
Capacity Utilization(Rs in
'000)
|
|||
100%
|
60%
|
70%
|
80%
|
||
1
|
Fixed
Cost
|
81.36
|
48.82
|
56.95
|
65.09
|
2
|
Variable Cost
|
613.00
|
367.80
|
429.10
|
490.40
|
3
|
Cost of Production
|
694.36
|
416.62
|
486.05
|
494.19
|
4
|
Projected
Sales
|
800.00
|
480.00
|
560.00
|
640.00
|
5
|
Gross Surplus
|
105.64
|
63.38
|
73.95
|
84.51
|
6
|
Expected Net Surplus
|
74.00
|
32.00
|
43.00
|
|
Note :
1. All figures mentioned above are only indicative.
2. If the investment on Building is replaced by Rental
then
a. Total Cost of Project will be reduced.
b. Profitability will be increased.
c. Interest on C.E.will be reduced.
a. Total Cost of Project will be reduced.
b. Profitability will be increased.
c. Interest on C.E.will be reduced.
